Getting The Ball Rollin

I have been looking into many ways to get my book in the many hands of readers and one way is to have a giveaway contest. I am developing my website and I am working on a book trailer. Since my book is focused around the sport of hockey the prize will be as well. Maybe I will have it so that the winner will win a signed jersey, tickets to a Caps game along with an autographed copy of my books, not sure yet. Everything is still in the development stage. So just keep your eyes open.